• TH Henderson Real Estate

    Role
    Freelance Graphic Designer
    Agency
    Saentys Communications, London
    Brief
    An investment management company is born and requires all pre and post launch materials designed.
    Tasks
    Brand guardian overseeing all creative design work.
    Corporate guideline design.
    Pre and post launch press advertising.
    Flash banners.
    Creative design across all collateral.
    Icon development.
    Design of stationery, brochures, annual and interim reports and online materials such as e-mail banners.
    Design of interactive and print research reports.
    Template design.
    Exhibition, displays and wall graphics.
    Final artwork.
  • The Body Shop, Voyage Gifts

    Role: Freelance Graphic Designer
    Agency: The Body Shop HQ, London
    Brief: Re-design the current Voyage fragrance gift range to create
    a premium gift to be launched Christmas 2014. The new design
    is to stand out on the shelves and compliment the existing bottles.
    Tasks: • Interpreting a creative brief.
    • Adhering to corporate guidelines.
    • Liaising with marketing managers.
    • Working alongside project managers.
    • Creative design from brief to final production.
    • Taking production factors into account from the beginning.
    • Technical dieline artwork.
    • Creating sample mock-ups.
    *Note: Catalogue design is for showcasing the gifts only. It wasn't designed by myself.
  • Harry Brown

    User Interface Design for E-commerce Site
    Harry Brown, a multi chain liquor store required a stronger web presence and means of communicating with customers. They needed an online store and an email marketing campaign to capture audiences and create a database of regular customers. The design was earthy and high class attracting an audience interested in wines, ports and the higher end alcohol market.
  • Coolum Surf Club

    Role
    Graphic Designer
    Agency
    Stanton Creative Group, Brisbane
    Brief
    A new pizza café at Coolum Surf Club on the Sunshine Coast is being constructed and requires wall graphics to be designed in conjunction with the build. It is necessary for the design to work with the architects design and give the pizza café a sophisticated feel.
    Tasks
    Interpreting a creative brief.
    Illustration, layout and typography.
    Large format design.
    Liaising with architects and interpreting plans.
    Liaising with printers and installers.
    Final artwork.
  • Roots Organic Seedlings

    Role
    Student
    Institute
    Queensland College of Art, Brisbane
    Brief
    Roots Organic Seedlings is a small retail venture run and owned by an organic seedling enthusiast.
    The task was to communicate the owners obsession for a world filled with organic plants.
    Tasks
    Interpreting a creative brief.
    Brand development.
    Illustration, layout and typography.
    Packaging design.
    Printed collateral.
    Final artwork.
    Creating sample mock-ups.
  • Australian Flora Guide

    Role
    Student
    Institute
    Queensland College of Art, Brisbane
    Brief
    Design a guide for campers, tourists and hikers in Australia to assist them in learning about Australian native flora and it’s medicinal benefits. Carefully consider usability through the way in which information is organised, readability, the size of the book and binding choices.
    Tasks
    Interpreting a creative brief.
    Illustration, layout and typography.
    Image retouching.
    Selecting paper stock and binding.
    Final artwork.
    Creating sample mock-ups.
  • Savian Soap Co.

    Packaging Design
    Savian Soap Co. is a natural soap range, needing a re-brand to freshen it’s image and raise it’s status within the current market. Using a fresh colour palette, modern typography, clean design and thoughtful choice in packaging material, this re-brand will freshen Savian Soap Co.’s look and modernise the brand. The typography keeps to a formal grid structure whilst the packaging choices gives this soap range a natural feel. The flower design is feminine and simple, which will attract the female market with a desire for a fresh, natural soap.
  • Arc Biennial of Art

    Role
    Graphic Designer
    Agency
    Liveworm, Brisbane
    Brief
    Arc Biennial of Art 2009 is a showcase of contemporary art and provides a unique context in which the arts industry, practitioners and audiences can engage with each other’s ideas. Design and build a Wordpress powered site to showcase the exhibitions which is easy for the client to edit as new events are scheduled.
    Tasks
    Interpreting a creative brief.
    User interface design.
    Site map structure.
    Design and re-size of all assets.
    Installation of Wordpress.
    Editing Wordpress themes.
    Editing CSS and HTML.
    The Arc Biennial of Art Site contains flash elements which light up and fade away in keeping within the identity of the event. { Logo and Identity designed by Shelsey Birch }
  • Star Aged Living

    User Interface Design
    Star Gardens is a leading not-for-profit provider of high quality residential aged care. They required a re-build of their website which needed to be clean, friendly and easy to use. The main challenge was creating a site which an elderly audience could use but also the younger generation who would use the site for various reasons. This website also includes a staff & directors login area as well as a fully updateable events calendar and blog for the staff at Star Aged Living to update. Have a look at the site at staragedliving.com.au
  • 15 Below

    Flash Website Concept
    The 15 Below coat was designed to protect homeless from the cold. It is weather proof and can be stuffed with newspaper for insulation. Design a website to promote and raise funds for the 15 Below Project. The site has a raw edge and keeps to a simple theme to get the message across. The main focus is on the Jacket which unzips to enter the site and once unzipped newspaper is inside as the navigation.
  • Experimental Typography

    Makes you think? is a book compiled of thoughtful quotes and idea’s. A strong, original cover is required to excite the viewer. The concept of the typography is based around a flip clock and references the quote “Time doesn’t exist clocks exist”.